Music 2020 Music 2020 Music 2020 Music 2020 Music 2020 Music 2020 Music 2020 Music 2020 Music 2020 Music 2020 Music 2020 Music 2020 Music 2020 Music 2020 Music 2020 Music 2020 Music 2020 Music 2020 Music 2020 Music 2020 Music 2020 Music 2020 Music 2020 Music 2020 Music 2020 Music 2020 Music 2020 Music 2020 Music 2020 Music 2020 Music 2020 Music 2020 Music 2020 Music 2020 Music 2020 Music 2020 Music 2020 Music 2020 Music 2020 Music 2020 Music 2020 Music 2020 Music 2020 Music 2020 Music 2020 Music 2020 Music 2020 Music 2020 Music 2020 Music 2020 Music 2020 Music 2020 Music 2020 Music 2020 Music 2020 Music 2020 Music 2020 Music 2020 Music 2020 Music 2020 Music 2020 Music 2020 Music 2020 Music 2020 Music 2020 Music 2020 Music 2020 Music 2020 Music 2020 Music 2020 Music 2020 Music 2020 Music 2020 Music 2020 Music 2020 Music 2020 Music 2020 Music 2020 Music 2020 Music 2020 Music 2020 Music 2020 Music 2020 Music 2020 Music 2020 Music 2020 Music 2020 Music 2020 Music 2020 Music 2020 Music 2020 Music 2020 Music 2020 Music 2020 Music 2020 Music 2020 Music 2020 Music 2020 Music 2020 Music 2020 Music 2020 Music 2020 Music 2020 Music 2020 Music 2020 Music 2020 Music 2020 Music 2020 Music 2020 Music 2020 Music 2020 Music 2020 Music 2020 Music 2020 Music 2020 Music 2020 Music 2020 Music 2020 Music 2020 Music 2020 Music 2020 Music 2020 Music 2020 Music 2020 Music 2020 Music 2020 Music 2020 Music 2020 Music 2020 Music 2020 Music 2020 Music 2020 Music 2020 Music 2020 Music 2020 Music 2020 Music 2020 Music 2020 Music 2020 Music 2020 Music 2020 Music 2020 Music 2020 Music 2020 Music 2020 Music 2020

We expose how the music industry really works

“The music industry is not broken by accident. It was designed this way.” Before you sign anything, read this.

JOIN US

We expose how the music industry really works

“The music industry is not broken by accident. It was designed this way.” Before you sign anything, read this.

JOIN US

THE TRUTH THEY'RE HIDING.

In 1993, Prince walked on stage with the word "SLAVE" written on his face. Not as performance art.

THE PROTEST

$200 BILLION BY 2035

In 1993, Prince walked on stage with the word "SLAVE" written on his face. Not as performance art. As a protest.

Prince wasn't broke. He had sold over 100 million records.

So why did he call himself a slave?

Because Warner Bros. owned him.

In 1977, when Prince was just 18 years old, he signed his first recording contract. Like most young musi

In 1993, Prince walked on stage with the word "SLAVE" written on his face. Not as performance art. As a protest.

Prince wasn't broke. He had sold over 100 million records.

So why did he call himself a slave?

Because Warner Bros. owned him.

In 1977, when Prince was just 18 years old, he signed his first recording contract. Like most young musicians, he thought it was his big break.

What he didn't know: Warner Bros. would own EVERYTHING he recorded. They controlled when and how he could release music. They decided which songs became singles. They took the majority of the profits. The contract would last DECADES.

Prince fought for 18 YEARS to escape. And even then, Warner Bros. kept the masters.

To this day, they still own most of his early catalog.

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$200 BILLION BY 2035

The music industry generated $105 billion in 2024.

By 2035, it will nearly DOUBLE to $200 billion.

That's $95 BILLION in new money. Coming into this industry. In the next 10 years.

Read that again: NINETY-FIVE BILLION DOLLARS.

This growth is happening because of YOU. Because more people are streaming music. Because fans want to connect with a

The music industry generated $105 billion in 2024.

By 2035, it will nearly DOUBLE to $200 billion.

That's $95 BILLION in new money. Coming into this industry. In the next 10 years.

Read that again: NINETY-FIVE BILLION DOLLARS.

This growth is happening because of YOU. Because more people are streaming music. Because fans want to connect with artists.

The money IS there. The industry IS growing.

So why are most musicians still broke?

If nothing changes, $69 billion of that growth will go to the Big 3 Labels. While artists get $2 billion split among EVERY musician on Earth.

This is YOUR future. Unless you do something about it.

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YOUR CHOICE

THE LAW THAT MADE THEM BILLIONAIRES

You're 19 years old. Someone from a major label reaches out: "We want to sign you."

They offer you $50,000. They promise radio play, playlist placement, a professional studio.

All you have to do is sign here. 80 pages of legal language you don't understand.

This is it. You made it. You sign.

And just like that, you became a slave.

That $50,000

You're 19 years old. Someone from a major label reaches out: "We want to sign you."

They offer you $50,000. They promise radio play, playlist placement, a professional studio.

All you have to do is sign here. 80 pages of legal language you don't understand.

This is it. You made it. You sign.

And just like that, you became a slave.

That $50,000 is NOT a payment. It's a LOAN. You have to pay it back from YOUR 2% share of revenue.

They own your masters. Forever. Even after your contract ends.

This is why Prince wrote "SLAVE" on his face. This is why Taylor Swift had to re-record her entire catalog.

They all fell into the same trap.

Now you know how it works. The question is: What are you going to do about it?

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THE LAW THAT MADE THEM BILLIONAIRES

The music industry we know today was shaped by a racist law from the 1950s. When rock and roll—created by Black artists—began uniting Black and white audiences, politicians created the Payola Law to control what music could spread. They claimed it stopped “bribes,” but it really protected big corporations.

For decades, this law helped Univ

For decades, this law helped Universal, Warner, and Sony become billion-dollar giants while hurting the artists and promoters who actually created culture.

It’s impossible to enforce, protects no one, and keeps power in the wrong hands.

Artists deserve fairness, transparency, and a new system. The change starts now

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WHO WE ARE

The Team Fighting for Musicians' Rights

Music2020 was founded by two people who've spent decades in the music industry—and who've seen firsthand how broken the system really is.

We're not politicians. We're not activists.

We're musicians, producers, and industry veterans who got tired of watching talented artists get exploited.

SCOTT KIRBY Passionate Defender of Musicians' Rights

Scott didn't just work in music—he lived it.

From singing in church choirs at age ten to writing his own songs in high school, music was never a hobby. It was his calling.

Growing up in Newport Beach, California, Scott performed alongside musicians who would later work with legends like Eric Clapton, The Bangles, and Barry Manilow. He was surrounded by talent, passion, and the promise of what the music industry could be.

But he also saw what it actually was.

Scott worked at Ernie Ball (the guitar string company), learning the business side of music. Later, he became a record promoter in Los Angeles—working at Sunset and Vine, just blocks from the iconic Capitol Records Building.

That's where he saw it firsthand: The exploitation. The broken promises. The talented artists who got chewed up by the system.

For the past 30 years, Scott has been driven by one unshakable belief:

"Musicians deserve better. Technology should serve artists—not corporations."

He's spent three decades searching for a way to help musicians connect with fans directly, sustainably, and fairly.

Scott co-founded MUSIC2020 because he refuses to watch another generation of artists get robbed.

This is his fight for justice. And it's not over yet.

ERIC RODRIGUEZ Composer, Author & Professor

Originally from Mexico City, Eric is a composer, author, and professor at the Faculty of Music of the Universidad Michoacana.

For 25 years, he dedicated himself to Christian music, collaborating with internationally recognized artists—including Latin Grammy winners and nominees—in production, recording, composition, and performance.

But after decades in the industry, Eric saw the truth: The system wasn't broken by accident. It was designed to exploit artists.

In 2023, he published "La industria de la música en punto de inflexión" (The Music Industry at a Turning Point), exposing how the Big 3 labels maintain their monopoly through outdated laws and predatory contracts.

His upcoming book, "The Last Call" (2025), goes even deeper—revealing the racist origins of the Payola Law and how it's still used today to keep independent artists from succeeding.

Eric pursued professional music studies at the Faculty of Fine Arts of the Universidad Michoacana, the Conservatorio de las Rosas, CCDMAC in Durango, and Berklee College of Music in Boston.

He's also a psychologist and developer of Conscious Integration Theory® (2025), which explores human intelligence as the creator of balanced relationships among mind, body, and environment.

Today, Eric is a member of MUSIC REVOLT (formerly Artists World Alliance) and co-founder of MUSIC2020—fighting to give artists the tools and knowledge they need to break free from the system.

We expose how the music industry really works

We expose how the music industry really works